arvato services healthcare - as part of the leading international media, logistics and communication service provider arvato - offers the “one-stop shopping” principle through its unique and comprehensive service portfolio.

Media and marketing savvy

Agencies create customized direct-marketing concepts, design mailing campaigns, conceive technical or popular journals and coordinate smooth implementation and marketing. arvato services healthcare provides full support for its campaign management: database and address management, direct and dialogue marketing services, multi-channel communications solutions and the developing of project-specific cross-marketing concepts. arvato has also developed many content management solutions in use today throughout a wide array of industries.

From concept to production

When it comes to printing services - from the purchase and planning of printed products to printing (four-color, b/w), customization/personalization, print on demand or the provision of postage-optimized mailing supplies - it’s all routine for arvato, the leading printing service provider in Europe.

Multilingual phone support

Multilingual call and service centers handle order management by phone, fax, mail or Internet. Pharmacists, doctors, health insurers, other health service providers and patients all receive efficient and comprehensive support - for example, through inbound actions or medical hotlines. Well-educated and explicitly trained specialists are available for outbound actions such as those requiring doctors or pharmacists. The personnel meets the qualitative and legal requirements.

Market studies to gauge the pulse of the times

The diverse services include scheduling, point-of-sale surveys, surveys of the VO behavior and market research, support of the external sales force and even support in organizing events.

Highly efficient CRM and communication concepts

arvato provides professional design and effective implementation of all types of customer and patient retention programs. Based on the individual customer and project requirements, many prominent businesses employ effective dialogue marketing, bonus systems or customer card programs to keep their customers loyal to brands, products or companies.

arvato also designs a diversity of online and mobile communications and sales platforms, from front-end solutions and shop systems with or without editorial support to industry-specific solutions such as eDetailing and certified training and continuing education programs (CME).

Apo Loop: system platform for pharmacists and pharma sales reps

As a service to pharmacists at the point of contact or point of sale, arvato services developed its own specific B2B2C system platform. Apo Loop supports both the pharmacy and its outside sales force in managing online direct-marketing initiatives. Scientifically grounded target group and health typologies reduce tax risks and increase the response rate and traffic in the outlets.